Written by Michael E. Gerber
Read by Michael E. Gerber
Bitrate: 64 Kbps
Listening Length: 4 hours and 43 minutes
As statistics tell us that most of the “ventureholics” who go out on their own to start a business will ultimately fail; and, as readers will learn, the main reason for this is because most businesses are not started the right way. Based on decades of experience working with small business owners, Michael Gerber will teach budding entrepreneurs his one-of-a-kind seven-step method – which is meant to be conceptualized long before the doors are ever opened, and what will ultimately position business’ for long-term success and growth.
Not by writing a business plan or spending countless amounts of resources on marketing will readers learn what is essential to creating a successful small business. By following the methodology outlined in this book small business owners will be able to build a solid structure for their business – what it looks like, how it works, the fluency of performance, etc. It is not until these seven-steps are considered and fully-executed that the business will be prepared for growth.
MICHAEL E. GERBER is a best-selling author and founder and chairman of E-Myth Worldwide, a company that transforms the way small-business owners grow their companies. He has coached, taught, and trained over 60,000 small businesses in 145 countries, which has led him to become the world’s preeminent small-business guru.